A unique feature of the A1GP World Cup of Motorsport is that each team races with their national sporting colours or national flag on the car, creating a distinctive, easily recognisable visual branding for each nation.The new livery for the Indonesian team features the two prominent colours of the team’s flag, red and white, whilst also featuring the Garuda bird, the Indonesian national symbol. A representation of Garuda appears in the coat of arms of Indonesia and from this season the team’s car will be named Garuda.
The competition attracted entries from all four corners of the world after its launch in July this year. The team had remained with its original livery design for the first three seasons and were keen to engage the fans in giving the team a fresh and distinctive look. There were nearly 30 submissions for the competition which were then narrowed down to a final ten.These finalists were then judged by a panel from A1GP, Ferrari and the Indonesian team.
The winning submission was by Fasttrack Media. The basis for the livery design is the Garuda bird and this is creatively integrated over the car. The bird’s head and neck are placed on the nose cone, with the red and white striped panels on the side pod and engine cover acting as ‘wings and tail’. The red stripes on the top of the nose cone add to the dynamic look and feel of the whole design.
Bagoes Hermanto, A1 Team
A1 Team Indonesia will soon debut the new car, taking part in a pre-season test session in the UK early next week before heading off to the first race weekend, at Zandvoort in the Netherlands. The new livery will be showcased on track for the first time at the Dutch venue.